Listen+Learn TM PLUSH

Build Character & Virtue

Our Huggable animal friends, made with sensory textures in vibrant patterns, recite precious songs and prayers.

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Joseph the Carpenter's Tool Belt

Active Toys

Reinforce Confidence

Boost creative thought through toys designed to engage busy hands.

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Joseph the Carpenter's Tool Belt


Enhance Creativity

Lacing, coloring, sewing and constructing all encourage hand-eye coordination and fine motor skill development.

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Joy Flower Affirmation Pillow

Let Your Light Shine TM

Foster Value
& Worth

Celebrate strength, illuminate goodness and radiate individuality through affirmation pillows, tote bags, accessory cases and more!

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Goodness Accessory Case
Wee Believers. Make Fun Real.

The Wee Believers Toy Company

Make Fun Real

Founded and operated by Steve and Joni Abdalla, our innovative products are created with love and inspiration from their six children at the highest quality standards.

It is our mission, as well as our honor, to fill hearts, minds and imaginations with God’s presence and all things good. We thank you for sharing this journey!

Founder’s Message